Is Over Optimization Bad for a Website?

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There is no penalty for excessive use of no-follow. But for example if you over stuff your contents with keyphrases, meaning you keep on repeating your keyphrase or keywords, you readers will have a hard time understanding your contents. If you are doing alot of keyword stuff, you end up with a site that most people do not like or looks junky. The most important here is to focus you site for the users or visitors and not to worry to much about search engine.

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